F Your Clone: FMyLife Takes On FMySexLife

FMyLife has been a true web success story. Not only have the creators turned it into a hugely popular website in under a year, but they’ve already gotten a book deal, and now a TV deal out of it. But with success, comes the need to protect that success. As such, FMyLife is now going after a similar site, FMySexLife, sending them a cease and desist notice today.
The truth is that since FMyLife has seen some success, there have been multiple clones that have popped up using a similar look and feel while slightly tweaking the concept. For those not up to speed on FMyLife, it’s a site that allows you to post (anonymously or not) short blurbs about why your life sucks. Just in case you need me to spell it out for you, FMyLife stands for “F*** My Life.” FMySexLife (I’ll let you figure out what that one stands for) extends the concept to allow you to post about why your sex life sucks.
As you can see in the C&D email below, one of the main issues now seems to be the fact that FMyLife has the book and TV deals. If they’re not going to protect their property, you can be sure that Villard/Random House Publishing or William Morris/Endeavor will.
Here’s the best line from the email, “[FMyLife] is going to be exploited as a TV show by William Morris / Endeavor.” Followed by “We are requesting that you cease all exploitation of our Fmylife concept” — there’s both good and bad exploitation, apparently.
As we noted last year, another site in this vein existed, What The Fail, which translated the popular French site Vie De Merde (also run by Maxime Valette, one of the people behind FMyLife) to English. All now appear to be one in the same